But sometimes situations can make it somewhat difficult to avoid. Although I try to totally embrace the culture (being half-Thai) I still find myself getting frustrated. I'm not going to change everything about my persona just because I've moved countries, this is who I am. Sure I work on my 'faults' to adapt to my surroundings and I have the utmost respect for Thailand but things aren't as black and white as to say you can't do this/act that way because it isn't the 'Thai way' - I've seen (quite often) Thais manipulate the situation to suit them so is this the 'Thai way' also? A contradiction IMO. While I agree that we [foreigners] should maintain our cool as to prevent or simply avoid awkward situations such as the above I can still understand why some of us have a hard time staying cool, calm and collective when being faced with others [Thais] that are not reciprocating....
Yes we are guests in this country but do not forget that we are consumers as well. IMO (having worked within the Catering & Hospitality business for many years) there is no excuse for bad customer service regardless of the country you in.
'When in Rome...' can sometimes be taken a little too literally
Just adding some input from my [Thai] mum as I really wanted her thoughts on this. She said that sometimes when non native speakers try to speak Thai and mix it in with English then Thai people can become very confused but even if this was the case she fails to see how you can mistake ICED COFFEE with CHANG. She then went on to say that if the bar girl/waitress cannot understand English then why hasn't the owner trained her better? And finally, she said the simplest solution is to not go there anymore and tell his friends to do likewise

The only thing we didn't really agree on was how he should of reacted in the moment. She says he shouldn't of raised his voice (and he probably shouldn't of) but I can totally see why he did and had it been me on a bad day then maybe I would've done same. If she was being overly rude and/or aggressive to a customer and the owner made no effort of an apology on her behalf then a raised voice is the least his [owner] worries.
